Beat it and group choreography
Jackson has great taste. The singer hires director Bob Giraldi for the video clip beat it. He pocketed $150,000 (now more than €144,000) out of his own pocket to get the project done, because the record company keeps its hand on the cash strings. The video, which was filmed in Los Angeles and features members of local gangs, cements Jackson’s status as a star.
It is also one of the first videos in which what is called group choreography is incorporated into the story. Towards the end of the video, two groups reunite with Jackson, who then do an iconic choreography for the chorus together.
The video was littered with awards in the year of release, including seven Billboard Video Awards. The video is to this day seen as one of the clips that had the biggest impact on the music industry.
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The short film in Thriller
beat it Turns out it’s not yet the ambitious project Jackson has in mind excitement-owls. A year after the release of the record, work began on the video clip for the seventh single, the title track excitement. The singer is working with director John Landis on a short horror film in which he will star with actress Ola Ray.
In the fourteen-minute video, Jackson plays both a werewolf and a zombie. Plus, he does choreography that audiences still recognize in an instant. The video was a huge success, garnering several important awards and also boosting album sales. In the week after the video’s release, more than a year after the album’s release, the record was sold one million times more.
De videoclips van het album Thriller blijven ongekend populaire. Zo vaak zijn ze bekeken op YouTube:
- Billie Jean – 1.2 mile long
- Beat It – 882 millijoen keer bekeken
- Thriller – 863 miles away